Owner, CEO, Director of High Performance

  • Instagram - Black Circle
  • Facebook - Black Circle
  • Twitter - Black Circle
  • YouTube - Black Circle



Owner & CEO; Director of High Performance

Peak Performance Expert, Nutrition and Lifestyle Coach

Business Development Advisor

Adam believes in taking an integrated approach to athletic performance based on functional movement/ flexibility and performance assessments, exercise related nutritional evaluations, specific corrective/dynamic exercises and strength training, unique recovery strategies, along with a host of other modalities.

Adam's core fundamentals to training are quite simple; train with a purpose and do it right. An elite hockey player should train to perform better at hockey, not to look good at the beach (although a chizzled physique is an added benefit of doing things right).


Adam designs ingeniously crafted individualized training and nutrition programs for each client's needs and purpose. He's careful to develop any client to have solid form and fundamentals before attempting to lift heavier loads. Far too often people of all agents and abilities are asked to perform a movement with either too much weight or poor form, or sadly, both. Adam always says if a person does not have the proper functional control over the movement, whether it's an elite athlete or a 9-5 office worker - compensations occur leading to diminished performance and injury.

General Manager

  • Instagram - Black Circle


Business Diploma, PN-1

General Manager, Fitness and Lifestyle Coach

If not behind the front desk welcoming members and being a right hand to Adam in operations, you will find Veronika on the gym floor living the active lifestyle. Her recent passion for bodybuilding quickly turned into a very successful streak of national and international pro-qualifiers. Veronika achieved her goals of top 3 placings in her class in her first 2 years of completing by living out our Active Lifestyle and Performance model  that we believe in and teach through our services at ALP.  

In the down time, you can find Veronika exploring outside while spending time with her family and fur babies and bossing Adam around while 

Coaches and Trainers

  • Instagram - Black Circle
  • Instagram - Black Circle
  • Instagram - Black Circle
  • Instagram - Black Circle


Senior High Performance and Lifestyle Coach

Nicholas’ love for health and fitness began with the knowledge instilled in him by Owner and CEO, Adam Lloyd since the age of 14. Growing up as a talented hockey player in the region he was looking for ways to gain a competitive advantage. Having met Adam at a hockey camp Nicholas decided to continue working with him to improve performance, strength, nutrition and recovery strategies.

Nicholas played junior hockey in every possible level in Canada. He started his junior career playing Jr. C for the Glanbrook Rangers as a 16 year old, followed by a season with the Jr. A Georgetown Raiders before moving out east to play hockey for the Cape Breton Screaming Eagles of the QMJHL. Nicholas’ final two season of junior hockey were played with the Jr. B St. Catharines Falcons while beginning his undergraduate degree in Kinesiology at the University of Brock.

Now with a University degree in his back pocket, and years of elite athletic development, Nick combines all the experience and all the passion for health and fitness from a young age, with all his education and professional experience to help people of all ages and abilities build the foundation for performance and create the ability to live a healthy lifestyle.


From a young athlete striving to increase performance, to a client looking to implement a healthy lifestyle, Nicholas’ passion is to give the client the knowledge to be fit for life.


High Performance and Lifestyle Coach

Danny brings almost 2 decades of experience as a fitness professional, spending 15 of those years at Goodlife - leading and learning at one of the biggest fitness companies in Canada!!⁣

Danny's dedication to health and performance was clear when we met Danny and his wife Kim when they joined ALP-TI as members in 2019. It was awesome watching them crush workouts together as Danny and Kim compete in powerlifting competitions. ⁣

From powerlifting, to fitness competitions, ironmans, and hockey - this guy has a TON of athletic and performance development experience!!⁣

If you or someone you know is looking for an experienced trainer to help improve your/their overall health, body composition, or athletic performance, Danny is ready to help!⁣


Strength & Performance Coach

John has grown up for a passion for sport. After playing various sports throughout his childhood he decided to focus on Volleyball when he accepted a scholarship at the University of Windsor to continue his career. As captain of the Men’s volleyball team for 3 years, he was able to capture 2 OUA bronze medals, multiple OUA all-star awards, an All-Canadian bid in 2018 and the Athlete of the Year Award at his respective school for his performance during the 2018 season. 


Volleyball has taken John around the world too, as a member of Team Canada for the 2017 (Taiwan) and 2019 (Italy) FISU games. Following his university career John played professionally for 1 season in the German Bundesliga but unfortunately the season was cut short by COVID-19.


John is excited to begin his career at ALP as a strength coach. With his university degree and his designation from the NSCA he is ready to combine his education with his previous sport experiences to help clients of all sorts reach their goals. Whether it’s preparing an athlete for an upcoming season or helping a client get back to healthier living John believes in offering a high-quality service to everyone who walks into the gym. 

John is passionate about helping people reach their goals, whatever they may be. He believes in making progressive healthy lifestyle changes to ensure you see results in a timely manner while also giving the tools to ensure those results last for good. John also believes that to be a the most successful athlete you can be, time needs to be invested at the gym. The priority should be to MOVE better which will allow you to become faster, more explosive and stronger. If you’re looking to become a more complete athlete ALP is the spot to do it.



Jr. Strength & Performance Coach

Since he was a young boy, Manny has been fascinated with the complexity of human movement. Thanks to a supporting family, he’s competed in a wide variety of sports throughout his youth - earning recognition at both his school and the provincial level.


It wasn’t long before Manny continued his passion for biomechanics at Queen’s University, graduating with Honours in Kinesiology, as well as interning for two years with the school’s Varsity Strength & Conditioning coaches. And it was during this time that Manny first started viewing movement as a form of art. He soon became obsessed with optimizing how the human body moves, and putting the FUN back into functional living. 


As a result, Manny went on to compete with the university’s varsity club Hip-Hop performance crew in his last few years of undergraduate school. Drawing on both his athletic background and lead coaching experience with the Queen’s Gaels, he helped choreograph routines against some of Canada’s top dance crews, and became one of his team’s best freestyle members. 


Manny is now excited to pick up his journey with the ALP family as a Junior Strength & High Performance Coach. With a fresh NSCA-CSCS credential on his belt, he’s ready, willing, and able to help clients of all levels achieve their relative performance goals. 


A firm believer in the artist within us all, Manny will do whatever it takes to help you see the poetry in your own motion. So whether your goal is to move better on stage, on the field, on the courts, or even in your daily routines, Manny can’t wait to help you develop the performance of a lifetime.

Want to join our award winning team?
CLICK HERE if you're interested in applying for one of our positions.
Need more details? Contact us

We are here to assist. Contact us by phone, email or via our Social Media channels.

© 2021 by ALP Training Institute Inc.

Click here for our Privacy Policy

  • Black Facebook Icon
  • Black Instagram Icon