Owner, CEO, Director of High Performance

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Owner & CEO; Director of High Performance

Peak Performance Expert, Nutrition and Lifestyle Coach

Business Development Advisor

Adam believes in taking an integrated approach to athletic performance based on functional movement/ flexibility and performance assessments, exercise related nutritional evaluations, specific corrective/dynamic exercises and strength training, unique recovery strategies, along with a host of other modalities.

Adam's core fundamentals to training are quite simple; train with a purpose and do it right. An elite hockey player should train to perform better at hockey, not to look good at the beach (although a chizzled physique is an added benefit of doing things right).


Adam designs ingeniously crafted individualized training and nutrition programs for each client's needs and purpose. He's careful to develop any client to have solid form and fundamentals before attempting to lift heavier loads. Far too often people of all agents and abilities are asked to perform a movement with either too much weight or poor form, or sadly, both. Adam always says if a person does not have the proper functional control over the movement, whether it's an elite athlete or a 9-5 office worker - compensations occur leading to diminished performance and injury.

General Manager

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Business Diploma, PN-1

General Manager, Fitness and Lifestyle Coach

If not behind the front desk welcoming members and being a right hand to Adam in operations, you will find Veronika on the gym floor living the active lifestyle. Her recent passion for bodybuilding quickly turned into a very successful streak of national and international pro-qualifiers. Veronika achieved her goals of top 3 placings in her class in her first 2 years of completing by living out our Active Lifestyle and Performance model  that we believe in and teach through our services at ALP.  

In the down time, you can find Veronika exploring outside while spending time with her family and fur babies and bossing Adam around 

Coaches and Trainers

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Danny McQuiggn - Performance and Lifestyle Coach
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John Moate - Jr Strenth & Performance Coach
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Senior High Performance and Lifestyle Coach

Nicholas’ love for health and fitness began with the knowledge instilled in him by Owner and CEO, Adam Lloyd since the age of 14. Growing up as a talented hockey player in the region he was looking for ways to gain a competitive advantage. Having met Adam at a hockey camp Nicholas decided to continue working with him to improve performance, strength, nutrition and recovery strategies.

Nicholas played junior hockey in every possible level in Canada. He started his junior career playing Jr. C for the Glanbrook Rangers as a 16 year old, followed by a season with the Jr. A Georgetown Raiders before moving out east to play hockey for the Cape Breton Screaming Eagles of the QMJHL. Nicholas’ final two season of junior hockey were played with the Jr. B St. Catharines Falcons while beginning his undergraduate degree in Kinesiology at the University of Brock.

Now with a University degree in his back pocket, and years of elite athletic development, Nick combines all the experience and all the passion for health and fitness from a young age, with all his education and professional experience to help people of all ages and abilities build the foundation for performance and create the ability to live a healthy lifestyle.


From a young athlete striving to increase performance, to a client looking to implement a healthy lifestyle, Nicholas’ passion is to give the client the knowledge to be fit for life.


High Performance and Lifestyle Coach

Danny brings almost 2 decades of experience as a fitness professional, spending 15 of those years at Goodlife - leading and learning at one of the biggest fitness companies in Canada!!⁣

Danny's dedication to health and performance was clear when we met Danny and his wife Kim when they joined ALP-TI as members in 2019. It was awesome watching them crush workouts together as Danny and Kim compete in powerlifting competitions. ⁣

From powerlifting, to fitness competitions, ironmans, and hockey - this guy has a TON of athletic and performance development experience!!⁣

If you or someone you know is looking for an experienced trainer to help improve your/their overall health, body composition, or athletic performance, Danny is ready to help!⁣


High Performance and Lifestyle Coach

John has grown up for a passion for sport. After playing various sports throughout his childhood he decided to focus on Volleyball when he accepted a scholarship at the University of Windsor to continue his career. As captain of the Men’s volleyball team for 3 years, he was able to capture 2 OUA bronze medals, multiple OUA all-star awards, an All-Canadian bid in 2018 and the Athlete of the Year Award at his respective school for his performance during the 2018 season. 


Volleyball has taken John around the world too, as a member of Team Canada for the 2017 (Taiwan) and 2019 (Italy) FISU games. Following his university career John played professionally for 1 season in the German Bundesliga but unfortunately the season was cut short by COVID-19.


John is excited to begin his career at ALP as a strength coach. With his university degree and his designation from the NSCA he is ready to combine his education with his previous sport experiences to help clients of all sorts reach their goals. Whether it’s preparing an athlete for an upcoming season or helping a client get back to healthier living John believes in offering a high-quality service to everyone who walks into the gym. 

John is passionate about helping people reach their goals, whatever they may be. He believes in making progressive healthy lifestyle changes to ensure you see results in a timely manner while also giving the tools to ensure those results last for good. John also believes that to be a the most successful athlete you can be, time needs to be invested at the gym. The priority should be to MOVE better which will allow you to become faster, more explosive and stronger. If you’re looking to become a more complete athlete ALP is the spot to do it.

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High Performance and Lifestyle Coach

As a life-long elite athlete, Cristiano has always believed that exercise and physical activity are extremely important to living a long and high quality life - even beyond sports. Growing up He loved being physically active and played as many sports as He possibly could

There was a major turning point in his life / Hockey career that has helped drive Cristiano to be the Performance Coach he is today. After not being selected in the OHL draft,  He decided to do whatever He could to become a better athlete and hockey player.


He began training with Adam at ALP in 2014 and was drafted to the NHL in that year. Over the course of the next few seasons He continued to work hard on both the physical - but also mental side - of his performance. And in His final year of junior hockey, He was very fortunate to lead his Windsor Spitfires OHL team to win the 2017 MasterCard memorial cup. 

After junior hockey, and an uncertain Pro Career, Cristiano decided to play CIS hockey and get his Kinesiology degree at Acadia University. As an Academic All Canadian, He took his time in university to expand his knowledge in the field of health, athletics and nutrition. Cristiano interned with us at ALP in the summer of 2019 and was a critical component to our Athletic Development Program that summer, learning our systems and approach from behind both points of view - both as an Athlete and a Coach. 

Cristiano's goal as a performance coach is to share his knowledge and experience of both physical and mental health and exercise with as many people as possible. He truly wants to help athletes and individuals reach their full potential by improving their physical and mental performance so they can achieve any goals they desire.

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